Atlantis, The Palm begins work on $100m refurb project

Hotel operator Atlantis Resorts & Residences has announced that it has embarked on its $100m extensive refurbishment programme across its flagship resort, Atlantis, The Palm.

The project, which was announced early last year, commenced on 4 July, 2017 and will involve a complete three-year refurbishment programme for all rooms, suites, bars and restaurants across the hotel, the hotel operator said in a statement.

The programme will also include the refurbishment of the resorts 1,539 rooms and suites, with 50 rooms and suites refurbished every six weeks, to ensure that guest experience will not be impacted.

The refurbishment is scheduled for a 2019 completion, ahead of the Expo 2020 and in line with Dubai Tourism’s vision of attracting 20 million visitors per year by 2020.

The interior design contract for the guestrooms was awarded to UAE based interior design studio WA International, whose design will be built by fitout specialists.

Al Tayer Stocks have been awarded the strip out and refurbishment of the 1,532 guest rooms, suites and corridors.

All day dining restaurant Kaleidoscope is also currently under renovation and will see a new dynamic introduced when it re-opens in September 2017.

Further projects planned are the re-design of Ayamna Bar, Nasimi Beach and The Imperial Club.

Serge Zaalof, chief operating officer Atlantis Resorts & Residences, said: “April was our strongest month to date since the opening.

“Such a positive start to 2017 is encouraging and with our continued efforts to enhance the guest experience we are confident that the rest of the year will be successful.

“Our aim is to constantly innovate with the new room offering as well as the re-design of restaurants and bars we will wow our guests and exceed expectations.”

Atlantis, The Palm has become the fastest growing resort in the region with occupancy levels reaching 93% on average in the first five months of 2017, an 11% increase year on year.

The room renovation project comes ahead of the launch of Atlantis’ second Dubai property, the $1.4bn Royal Atlantis Resort & Residences, which is set to change the landscape of Dubai when it launches in late 2019.